Playbooks on Reply Speed
Everything Reploom has published under Reply Speed, newest first. Each piece looks at where social sales conversations stall and what to change in the process.
2 articles
Reply SpeedSocial media response time statistics for 2026
One-third of consumers expect a social DM reply within an hour, and 86% are more likely to buy from responsive brands. The 2026 numbers, with sources.
Reply SpeedHow fast should you reply to an Instagram or WhatsApp lead?
In Reploom's example report a blended 4h 10m reply time splits into 42 minutes inside working hours and 11h 30m outside them. That gap is a coverage problem.