Social leads, inspected
Notes on AI Sales QA, lost leads, reply quality, and process fixes from the team building Reploom.
Page 3 of 3, showing 19 to 27 of 27 articles
Reply SpeedSocial media response time statistics for 2026
One-third of consumers expect a social DM reply within an hour, and 86% are more likely to buy from responsive brands. The 2026 numbers, with sources.
HandoffsWho owns an Instagram DM lead? A handoff workflow
A complete social lead handoff names one owner, the intent, what was already answered, the next step, and a deadline. Most teams stop at the answer.
Lead ScoringHow to sort Instagram comments and DMs by buying intent
Sorting Instagram and WhatsApp conversations by buying intent is what makes Sales QA possible: pricing, purchase, booking, availability, trust, objections.
PricingWhy pricing answers stall social leads
A price answer can be factually correct and still end the conversation. How to structure pricing replies in DMs, and when to follow up after a buyer goes quiet.
Sales QAThe 15-minute morning Sales QA pass for social DMs
The morning check is not inbox triage. It is a 15-minute Sales QA pass that asks which buyer is still waiting and which conversation stalled overnight.
ObjectionsHow to turn repeated customer questions into content ideas
A question your team answers twenty times is a content gap and a sales process gap at once. Fix both, then recount 30 days later to see which half worked.
Sales QAWhat is Sales QA for social conversations?
Sales QA reviews your Instagram, Facebook, and WhatsApp conversations after they happen to find the real buyers your team missed, and why they were lost.
LeadsHow to find the sales leads hiding in your comments
Most buying signals in social comments do not look like leads. Here is how to spot the disguised ones and move them into a real sales conversation.
Reply SpeedHow fast should you reply to an Instagram or WhatsApp lead?
In Reploom's example report a blended 4h 10m reply time splits into 42 minutes inside working hours and 11h 30m outside them. That gap is a coverage problem.